Boutique web design for modern small businesses

An online presence that feels elevated.

Atelier Luna creates polished, mobile-first websites for small businesses that want to look established, build trust quickly and turn visitors into real inquiries — without the traditional agency overwhelm.

Start a project See our work
Editorial styling Mobile-first layouts New builds + refreshes
$500 founding client website build
$79–149/mo optional website care
New or existing websites can both be elevated
Featured project
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ADAPTIV PERFORMANCE
CoachingProgramsApproachResults
Online coaching

Higher
StandardsA Stronger You

Personalized coaching.
Real progress.
Built for your life.

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Real client website

Adaptiv Performance

A coaching business platform with a polished marketing site, applications, Stripe payments, client + coach portals, scheduling, messaging and progress tracking.

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New website builds

Start fresh, beautifully.

Custom websites for small businesses that need a polished online presence from the ground up.

Website refreshes

Already have a site? We can elevate it.

We can redesign existing websites to feel cleaner, more premium, more modern and easier to use.

After launch

Ongoing support if you want it.

Simple care plans keep your site current so you are not stuck editing everything yourself.

Real build spotlight

A website can be beautiful — and still do serious work.

Adaptiv Performance is Atelier Luna’s flagship real-world build: a complete coaching website and client platform designed around one brand, one experience, and one clear path from first visit to active client.

Client case study
A complete coaching experience, built into one brand.

Brand, applications, payments, scheduling and the client portal — designed to feel like one seamless experience.

Visit Adaptiv
Adaptiv Performance

Built to work as beautifully as it looks.

Adaptiv brings the public website, coaching applications, subscriptions, scheduling, messaging and a private coach/client portal together in one polished system. The result is a brand experience that feels intentional from the first click through ongoing coaching.

Website design Responsive layout Stripe Applications Client portal Scheduling
Adaptiv Performance portal dashboard showcase
Brand presenceClean, premium design that makes the business feel established and credible.
User flowMessaging, applications and calls to action laid out to keep visitors moving.
FunctionalityPayments, portals and scheduling show Luna can support more complex business needs.
Mobile-firstResponsive layouts designed to feel polished on phones, tablets and desktop.
Selected work

Different businesses. Same elevated standard.

A few concept directions to show how Luna can flex across industries while keeping every site intentional, polished and tailored to the business. Adaptiv remains the flagship real-world build.

The Luna standard

A website should make your business feel instantly credible.

Beautiful design matters, but clarity matters too. Every Luna site is built to feel polished, easy to navigate and ready to turn interest into the next step.

01
Polished by design
Refined typography, thoughtful spacing and a custom visual system.
02
Clear by intention
Strong messaging and purposeful calls to action that keep visitors moving.
03
Support after launch
Ongoing care to keep the site current, functional and working for your business.
Start a project
Cindy James Coaching website preview
Coaching / Personal Brand / Service

A feminine editorial coaching concept with personal-brand warmth, lifestyle storytelling and a polished inquiry path.

The Daily Method website preview
Wellness / Product / eCommerce

A clean wellness shop concept with product-focused design, subtle olive accents and a premium e-commerce structure.

Haven Home website preview
Interiors / Home Services / Design

An architectural interiors concept with rich imagery, a warmer palette and a refined luxury home-services feel.

The Atelier approach

Boutique experience.
Polished finish.

01

Clear + collaborative

A personal process from first idea to launch — without getting lost in agency layers.

02

Made for mobile

Layouts are built to feel beautiful and easy to use on phones first, then scale upward.

03

Support after launch

Monthly care plans keep the site current, polished and useful as the business grows.

Ways to work together

Build. Refresh. Stay supported.

Start with a brand-new website or refresh the one you already have. Then, if you want ongoing help, choose a monthly care plan so your site stays polished as your business evolves.

Founding client offer
$500

New Website Build

A custom 1–3 page website for small businesses ready to start fresh with a more polished online presence.

  • 1–3 custom pages
  • Mobile-first responsive design
  • Inquiry / contact form
  • Basic SEO setup
  • Domain connection
  • Launch support
Book a new build
Starting at
$350

Website Refresh

For businesses that already have a site but want it to look cleaner, more premium and more aligned with their brand.

  • Visual refresh / redesign
  • Typography, spacing + layout cleanup
  • Mobile improvements
  • Updated sections + clearer calls to action
  • Pricing depends on how much is being refreshed
Ask about refreshes
Monthly support
$79/mo
Cancel anytime

Website Care

Light ongoing support for businesses that want their site maintained, current and easy to hand off.

  • Up to 30 minutes of updates monthly
  • Text + photo changes
  • Form + link checks
  • Minor layout tweaks
  • General website support
Choose Website Care
More hands-on support
$149/mo
Cancel anytime

Care Plus

For businesses that update more often and want priority help with promotions, new content and bigger site changes.

  • Up to 90 minutes of updates monthly
  • Everything in Website Care
  • New sections + seasonal promotions
  • Landing page edits
  • Priority support
Choose Care Plus
Let’s build something beautiful

Ready for a website that makes your business feel next level?

Tell me about the business, what you need and what you want the site to help you do. This form opens a pre-filled email so you can send your inquiry directly.

Great fit for: Coaches, service providers, beauty businesses, contractors and other small businesses that either need a brand-new site or want their current one to feel more polished.